Costa Rica sought our help to promote the country’s culture and biodiversity through an immersive, physical installation in the heart of NY.
The Fake Love team designed a unique, sensorial experience that transported visitors into the atmosphere of the Costarican rainforest through a tangible, 360 degrees immersive installation. We merged indigenous floral arrangements, set design, surround sound, video, and projection within a custom-designed booth to bring to life a magical, mysterious landscape for visitors to explore and wander about.
A three dimensional photo moment allowed guests to capture their adventure in the forest, while a dedicated lounge provided informational tips and brand ambassadors engagement.
Even the president of Costa Rica took part to the experience!
ESSENTIAL COSTA RICA
Client
Costa Rica Tourism
Year
2019
Location
New York
Credits:
AGENCY
Fake Love - The New York Times
CREATIVE DIRECTION & DESIGN
Sofia Aronov
3D
Allan Tagino
CONCEPT ART
Kurt Huggins
PRODUCTION
Neil Maris